The lecture we had from Si Scott really influenced the direction of my logo design project for the techno label "Sa:Fire". Si's work was mostly illustrative but used in a design context which, as he said, was 90% hand drawn and 10% done on the computer. I think I was so impressed by his work because it reminded of how I used to do most of my art and design work back at high school and college and how I had somehow lost the element of hand craft in my more recent work. Si seemed like a genuine and down to earth guy and I think his honesty made him more endearing than some of the other lecturers. I liked how he took care over his drawing. His passion for what he did really showed in some of his illustrations, especially the intricate ones that must of been painstaking to get right. Straight after his lecture I decided to get back to drawing and took my logo designs I had done using letterpress, placed tracing paper over the top and began re-sketching out some ideas. This helped me in a number of ways. Not only did it help me come up with a better looking and better composed logo but it taught me that sometimes its better to go back to basics when struggling with a design, stripping it down rather than throwing things at a page, which just tends to over complicate it.
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